Community Banner Program

Promote your events and activities in the Mildura region with banners.

Banners provide a vibrant and strong visual presence within the town and can help you establish your marketing campaign on a large and impressive scale.

Our Community Banner Program is designed to:

Promote events and activities that the public can attend, or engage in, that are being held in the municipality
Recognise and celebrate significant dates, including commemorations, celebrations and awareness eg. International Women's Day, NAIDOC week, ANZAC Day
Visually enhance the Mildura streetscape
Create a sense of community and a sense of place within the region
Stimulate local economic activity

The Banner Program is not intended as a medium for:

Advertising commercial sponsors or promoting brands
Flying national flags or cause-related flags
Promoting events, industry days and trade shows that the general public cannot attend
Promoting private functions or events that the general public cannot attend
Marketing activities such as product promotion, launches and media announcements

To book the use of the systems, complete our online form below.

Book now

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Design Guidelines

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Designs must be approved by Council prior to production.

Banners are considered to be a decorative medium. Banners are not intended to be used as advertising for products, services, brands or individuals – all artwork must promote the event or activity associated with the booking and not ‘the brand’.

As banners are often an addition to other marketing material, artwork may need to be altered to suit the banner medium.

Each banner can have a maximum of 10 per cent of the total banner allocated for direct sponsorship recognition, such as a company’s logo or naming rights. Logos must be placed at the bottom of the banner.

To help make the design more effective, it is essential that:

One bold striking image or graphic design is used and overall graphics are kept simple.
Font size should be large enough to ensure readability against a bright sky and legible from a distance.
Colour selection is important to guarantee visibility against both the sky and city landscape. White, yellow and other pale colours are not recommended as they soil very easily (if this occurs, all costs associated with cleaning and repair work will be charged to the client). Black, grey and other extremely dark backgrounds blend into the general cityscape and will be approved at Council’s discretion.
The title of the event should be included and appear at the top of the artwork.
To enable banners to be re-used at a later date, it is recommended that the venue name and other details, such as dates be omitted.
Extended text should only be used where it forms part of the established image of the event and logo.
Montages and slogans should be avoided as the design will be difficult to see from afar.
Phone numbers are not allowed and should be avoided as the number is difficult to see from afar.
A ratio of 50% graphic content and 20% text content is recommended
Websites and references to social media and other similar information used as a ‘call to action’ are allowed – Council must be able to access the information available on social media, as part of the artwork approval process.
All costs and responsibility relating to the design and production of banners are met by the hirer.
All costs relating to the design and production of banners are to be met by the hirer.

Installation of multiple designs will not incur extra installation costs as long as all banners are installed simultaneously and they are installed in a set pattern. A detailed installation spread sheet that includes images of the banners to be installed must be provided to Council with the delivery of banners.

If installation instructions are not provided ahead of the first install date, Council will install banners in an order deemed most suitable and additional costs will be incurred by the Hirer should any amendment to the installation order be required.

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